Tom Holland, the charismatic actor known for his roles in Marvel's Spider-Man franchise and the critically acclaimed film The Odyssey, is gearing up for a busy year ahead. With two major films set for release in 2026, Holland is not just an actor but also an entrepreneur, having launched his non-alcoholic beer brand, BERO. In a recent interview, Holland discussed his brand, its impact on his sobriety, and his passion for padel, a sport that has become a favorite among his family and friends.
BERO: A Community-Driven Brand
Holland's BERO brand is more than just a non-alcoholic beer; it's a community-driven initiative. The actor explained that the brand's message revolves around fostering connections and friendships. "BERO's whole message is community and reaching out to people, friendship, and hanging out with one another," he shared. The brand's philosophy resonates with Holland's personal values, making it a perfect fit for his lifestyle.
The actor's involvement in the brand goes beyond just being a spokesperson. "My biggest involvement in the company is marketing and branding," he revealed. "I really wanted to create something that didn't scream non-alc." Holland's goal was to design a product that could be enjoyed in social settings without drawing unnecessary attention. The sleek and minimalist bottle design, which he helped create, achieves just that.
Sobriety and Authenticity
Holland's journey with BERO has been instrumental in his sobriety. "It’s been incredibly helpful," he said. "There’s definitely a two bird, one stone situation here, which is that I love the product, I love the brand, and I love the people I get to work with." The brand's authenticity and his personal connection to it have made it easier for him to stay sober. "It would be incredibly unauthentic if I was trying to sell non-alcoholic beer while also drinking myself," he noted.
Padel: A Sport for All
Holland's love for padel is evident in his enthusiasm for the sport. "Padel, for me, is one of my favorite sports," he said. "I love playing it with my family. I love the social element of it." Padel's accessibility and social nature make it an ideal sport for Holland, who enjoys playing with friends and family. "People who aren’t maybe as good at tennis can have a good go at Padel," he added.
The Big Year Ahead
As Holland prepares to promote two major films, he's embracing the change in the promotional landscape. "I love how it’s changed because I think it feels like we’ve created an environment where people promoting movies can be more authentic to who they are," he said. Holland values his personal life and prefers more intimate promotional opportunities, such as podcasts with fun hosts, over large-scale interviews.
Despite the daunting travel and events ahead, Holland is excited to promote both Spider-Man: Brand New Day and The Odyssey. "I’m excited to go on a press tour for The Odyssey with Matt Damon and learn from him and watch the way he navigates it," he shared. Holland admires the work of his colleagues and is eager to learn from them, especially visionary directors like Christopher Nolan.
A Fantastic Summer
With The Odyssey opening on July 17 and Spider-Man: Brand New Day following on July 31, Holland is looking forward to a fantastic summer. The actor is grateful for the opportunity to promote both films and is eager to connect with audiences through cultural and community events. "When you can promote a movie but also shed some light on amazing causes, that’s what really makes a difference," he said.
In conclusion, Tom Holland's journey with BERO, his passion for padel, and his upcoming promotional endeavors showcase his commitment to authenticity and community. As he navigates the challenges and opportunities ahead, Holland is poised to make a significant impact in the entertainment industry and beyond.